In sales, the goal is not just to win more deals and to take anything that comes your way. It’s to win the right ones and to be selective. That shift happens when you reach a point where you’re not scrambling to close each and every opportunity. Instead, you’re confident, focused and playing from a place of strength. That’s what … Read More
Understanding Prospect Needs: How to Be Comprehensive and Find More Ways to Help
In sales, it’s often easy to focus on just one need a prospect mentions and miss others that could make an even bigger impact. Maybe a prospect says they’re struggling with their payroll system, so we jump straight into talking about just that one service we offer. Or they come to us for a specific training program, and we dive … Read More