Perfect Your Prospect Messaging: Use Benefit Statements

We work with a variety of clients, both selling and non-selling professionals, but the one common challenge we hear more than anything is that they all have difficulty with prospecting and getting net new appointments. How do we help? We take a look at two key things: What is their game plan? Do they have a methodical approach outlined, including … Read More

Sales Success: Lisa’s Interview on the Heroic Council Webcast

Lisa had a wonderful time talking with Sarah Ohanesian and Parchelle Tashi on a recent episode of the Heroic Council. They discussed the BDU Sales Success Workbook and Lisa’s thoughts on what it really takes to achieve next-level sales success. Want to boost your own sales to the next level? Watch the episode now! For more information about the Heroic … Read More

AUTUMN (and Year-Round) Tips for Sales Success

As we’re into the fourth quarter of the year, it’s time to kick our sales efforts into high gear. Here are six AUTUMN-inspired tips you can apply right now to help you not only meet but exceed your year-end goals and set yourself up for success in the new year ahead! A = ASSESS Now more than ever, it’s important … Read More

Sharpen the Saw, Always Be Learning and Continue to Grow

Never stop trying to be the best version of you that you can be! After over thirty years in sales, Lisa’s realized one very important thing: you can never stop looking for opportunities to learn, “sharpen the saw” and improve yourself as a salesperson. Recently, it’s become even more apparent that we need to continually adapt and develop, and that … Read More

BDU Virtual Fall Sales Success Training

Our series of virtual sales development sessions may have ended, but you will not want to miss this incredible opportunity hone your sales skills for maximum performance and results! BDU Virtual Fall Sales Success Training Whether you are refreshing, fine-tuning or just beginning to develop your sales skills, this workshop series will help you not only meet but exceed your … Read More

The Importance of Understanding Your Prospect’s ROI

As salespeople, we need to keep in mind that no one likes to be sold anything but everyone loves to be helped. Therefore, it’s important to understand your prospect’s ROI and how to use that when positioning your product or service in the form of a solution that can help them solve a problem or address a challenge. One of … Read More

Sales Lessons from the Other Side

As a salesperson, it’s always interesting when you’re on the opposite side and are being “sold” a product or service. Sometimes, it’s hard not to notice the sales “red flags” as they are raised. Recently, Lisa was looking for some help and scheduled a time to meet with someone who has been pursuing her business for quite a while. When … Read More

Summer Tips for Sales Leaders

If you’re a sales leader, you’ve likely heard us say that your job description is just one line: to help your direct reports be as successful as possible. As we’re well into the summer and have officially started the second half of the year, it’s the perfect time to re-energize your sales team and reassess the ways in which you’ll … Read More

The Good News is…

Not achieving the level of sales success that you desire? We know it’s easy to feel discouraged if you’re not hitting your numbers or performing at your best, but don’t worry! The good news is… Small changes make a big difference. There’s not a huge difference between being good and being great, or between being great and being a sales … Read More