The BDU team ranked this BDU blog post as #1, plus a few other top blog posts we don’t want you to miss We recently asked our BDU team members to select one post from our blog that they felt was important for people to see and read. More than half of the group selected Are You Truly Listening? and … Read More
Tame Your Prospecting Nerves
By Janet Nankin, Managing Director, Southeast Region If you watch Food Network, you may have seen a show called “Worst Cooks in America.” I love the Food Network, but I generally watch it for several reasons: to learn new cooking techniques, because I’m hungry or because I am just bored. I certainly don’t watch it to see people who can’t … Read More
Some “Foolish” Advice for April Fools’ Day!
In honor of April Fools’ Day this year, we’ve decided to take a look at some of the ridiculous business tips we’ve heard. You know they’re out there, those “words of wisdom” that some business people and sales folks alike swear by but that we’ve come to realize just don’t work. Here’s what some of our BDU team members said … Read More
Celebrating International Women’s Day 2021: Lisa’s Interview with Slice Communications
In honor of International Women’s Day on Monday, March 8, 2021, Slice Communications featured interviews with some incredible female leaders throughout the marketing and communications industry, including BDU’s CEO Lisa Peskin! Read Lisa’s article now to learn her definition of a successful leader, find out how her view on leadership has changed over the past year due to the COVID … Read More
Know Your Numbers
As we’ve said time and time again, sales really is a numbers game. It’s critical that you understand how your business metrics break down and where your revenue is coming from so you can figure out the best way to not only get more business from existing clients but also find new clients to help boost your numbers. Figuring Out … Read More
Are You Truly Listening?
As Stephen Covey so accurately expressed, “The biggest communication problem is we do not listen to understand. We listen to reply.” Do you find yourself listening to reply instead of to really understand what the other person is saying? Now more than ever, our ability to truly listen to and hear one another is critical to our personal and professional … Read More
Sales as the Key to Success: Lisa’s Interview on the Product Launch Podcast
On a recent episode of the Product Launch podcast with Sean Boyce, Lisa and Sean talk about sales as the key to success for your product business, including how to tell an effective story, creating your 30-60-90 day game plan, and much more. Listen now and learn some tips you can apply for your own success! (If the above player … Read More
Squeezing the Lemon: Lisa on the Optimal Sales Mindset Webcast
You’ve heard Lisa talk about the importance of squeezing the lemon but do you truly know how to apply that philosophy to your sales success? During a recent Optimal Sales Mindset webcast (later featured on the Sales Game Changers podcast), Lisa spoke with host Fred Diamond about the key things everyone in sales should be doing to meet and exceed … Read More
For 2021 Sales Success, Do These 3 Things Right Now
As we’ve said time and time again, half of sales success can be attributed to your attitude and motivation. Therefore, it’s imperative that you start each new year off on the right foot. It is so much easier psychologically to get off to a great start and keep that momentum going than to start slow and play catch up all … Read More
Defining a Clear Path to Success: Lisa’s Interview on Full Time with Amy
On a recent episode of the podcast “Full Time with Amy,” Lisa had the opportunity to talk with host Amy Nicklaus about her career in sales and the importance of having a well-defined path to pave the wave to success. Listen now to Lisa’s episode! Episode #26 Defining a Clear Path to Success with Lisa Peskin For more information about … Read More
Talking Sales and Business Development: Lisa’s Interview on the Sales Hustle Podcast
Lisa was thrilled to be a guest on a recent episode of the Sales Hustle podcast, where she spoke with host Collin Mitchell about her journey into sales and shared some insight into how she’s helped others achieve their own success. Listen now to Lisa’s episode! Episode #21 S1-EP21 of the Sales Hustle podcast For more information about the Sales … Read More
2020 Year-End Checklist for Sales Leaders
As a sales leader, you know that you have a one-line job description: to help your direct reports be as successful as possible. With the end of 2020 fast approaching, here’s a handy year-end checklist you can download and use to help your team finish out the year strong and set yourselves up to hit the ground running in 2021!
Taking Classes at BDU: Lisa’s Interview on the Shareable Podcast
On a recent episode of the Shareable Podcast, BDU’s CEO Lisa Peskin spoke with host Jeff Gibbard about all things sales. She shared some inspirational stories from her own career in sales and sales leadership, how to apply her “squeeze the lemon” philosophy, and some of the basic fundamentals needed for success. Listen now to learn the sales secrets Lisa … Read More
How to Organize Your Business and Optimize Your Sales: Lisa’s Interview on BizSoup Podcast Radio
BDU’s CEO Lisa Peskin recently had the pleasure of being a guest on BizSoup Podcast Radio with host John DeBevoise. They discussed the importance of setting a 30-60-90 day game plan, taking time for business development, identifying your sources of business and more. Listen to Lisa’s episode now for tips on organizing your business and optimizing your sales for maximum … Read More
Running World-Class Sales Meetings
Lisa’s Takeaways for Sales Leaders from the Extreme Sales Summit 2020 Lisa was thrilled to be a part of the Extreme Sales Summit last month, where she presented to sales leaders on how to run effective meetings with their teams. She was greatly honored to be included in this three-day event alongside incredible long-time sales superstars who had a major … Read More
Are You Being Your Own Best Sales “Boss”?
Sales is truly the best career out there but like anything there are ups and downs. Being in sales is basically like running your own little business, with the upside that often you have the benefit of not having to pay for your own supplies, expenses or operation costs. However, the downside is that in this little business of yours, … Read More
Five Tips for 2020 Sales Success (and Beyond)
As we’re well into the month of September now, with Labor Day behind us and the unofficial end of summer here, it’s time to ramp up your efforts and focus on what you can accomplish for the remainder of the calendar year. Not sure where to start? Here are five things you can do right now to not only finish … Read More
Work Hard and Smart, and Turn Your Dreams into a Reality
By Janet Nankin, Managing Director, Southeast Region It’s not enough to just hope and dream about success. You’ve got to go out there and start doing something! On social media recently, I came across a post that shared a list of “Rules to Teach Your Son” or how to make your boy into a gentleman. At first glance, and certainly … Read More
Trust and Follow the Process
As you know, we welcome sales professionals to our free Sales Success Peer Group sessions every Friday at 12 PM EST for support, networking and conversation surrounding the wins and the challenges we all experience. Recently, Lisa has had the pleasure of welcoming some very special sales superstars as her guests, and they’ve shared the secrets to their sales and … Read More
“Speaking to Influence”: Listen to Lisa’s Interview with host Dr. Laura Sicola
Lisa was so excited to be welcomed as a guest recently on “Speaking to Influence” with Dr. Laura Sicola of Vocal Impact Productions. They talked about sales leadership, including how to communicate in a way that fosters improvement and growth, how to best provide feedback and when to be vulnerable when leading your team. Listen to Lisa’s interview now! About … Read More
What We’ve Learned, Part Three
Over the past few months, business – and life – as we know it has changed in so many ways. At BDU, we’ve had to pivot and take some new approaches to how we do business, as well as how we support our clients and our network. We’ve set up weekly support sessions to bring the sales community together, taken … Read More
What We’ve Learned, Part Two
Over the past few months, business – and life – as we know it has changed in so many ways. At BDU, we’ve had to pivot and take some new approaches to how we do business, as well as how we support our clients and our network. We’ve set up weekly support sessions to bring the sales community together, taken … Read More
What We’ve Learned, Part One
Over the past few months, business – and life – as we know it has changed in so many ways. At BDU, we’ve had to pivot and take some new approaches to how we do business, as well as how we support our clients and our network. We’ve set up weekly support sessions to bring the sales community together, taken … Read More
“The Expert Channel”: Listen to Lisa’s Interview with host Phyllis Smith
On Wednesday, June 10th, BDU’s CEO Lisa Peskin had the opportunity to be a guest on “The Expert Channel,” where she and host Phyllis Smith discussed sales, adjusting to doing business in a virtual environment and how to handle the unique challenges salespeople have been facing over the past few months. Did you miss Lisa’s interview live? Listen now! About … Read More
Download BDU’s Free #SqueezeTheLemon Coloring Page!
You might not know this but our Chief Administrative Officer, Rachel Acquaviva, is an extremely talented artist and illustrator. For years, we’ve been enjoying the whimsical work she shares on her Instagram, @FollowThatVegan, and recently asked her to put together something special that we could share with our network. Click here to download and start coloring In these times, it’s … Read More
Come Join Us for BDU’s “Sales Success Peer Group”!
REGISTER NOW Starting in January 2022, we will be changing the frequency of our peer group sessions from monthly to quarterly so that we can continue to provide other offerings to our BDU network that will be instrumental in driving sales in the new year (and beyond). These will continue to be a time to support one another, to network … Read More
“Squeeze the Lemon”: Virtual Sales Development Sessions
Our series of virtual sales development sessions has ended. However, please visit our Eventbrite page to view our other upcoming webinars and events. If you are interested in discussing ways that we can support you or your team with private training sessions, please contact us to learn more. As salespeople, it’s clear that the way we used to do business … Read More
Sales Leaders: What Should We Be Doing Right Now?
As anyone who oversees a sales team knows, sales leaders have a one-line job description: to maximize the performance and potential of our sales associates. But how do we go about doing this when there’s no business as usual anymore and our salespeople are all working remotely? This is an incredibly challenging time for anyone in sales. As sales leaders, … Read More
Q & A with Lisa: Should I Even Be Prospecting Right Now?
Question: Lisa, since everything is so up in the air right now is it appropriate for me to prospect? Answer: As you can imagine, this is the number one question I have been getting over the last few weeks from so many salespeople. Everyone is wondering the same thing: “Should I be prospecting during this crazy time?” My answer? It’s … Read More
Join BDU for Free Sales or Sales Leader “Therapy”
UPDATE: BDU’s “Therapy” is now “Sales Success Peer Group”! Learn more and sign up to join us. We recognize that we are living in an uncertain time right now. As a sales or sales leadership professional, you may be thinking about what to do next. At BDU, we want to help. We’re bringing the sales and sales leadership communities … Read More
It’s Time to Establish a New Game Plan
By Lisa Peskin, CEO In the midst of this current uncertainty, it’s time to re-evaluate our efforts. We are in the middle of a scary, uncharted time right now. There is no more “business as usual,” yet our quotas are not going away and we are still expected to make sales. So, what should we be doing to continue to … Read More
Need to Fill Your Pipeline? Try Resurrecting Old Opportunities!
Keeping your pipeline filled with good, qualified prospects takes time and effort. Instead of spending all your energy prospecting for brand new business and trying to forge new relationships, try reaching out and reconnecting with past opportunities! We’ve all had clients, prospects and Centers of Influence (COIs) with whom we’ve fallen out of contact. Instead of just letting those relationships … Read More
Sales Strategy: Try Name Dropping
In sales, you cannot underestimate the impact that name dropping can have on your sales success. Mention some clients you’re helping when you speak with a prospect. Suddenly they can visualize how you’ll be able to assist them in the same way. Talk with your Centers of Influence (COIs) about your past clients’ successes; they’ll immediately understand the value of … Read More
Why Confidence is Key w/BDU’s Chris Miller
“Without confidence, you very well may struggle in sales.” – Christine Miller, BDU Sales Trainer and Coach, New England Region Confidence is integral to your success as a sales person. You need to be confident in order to tackle all aspects of sales, from networking and prospecting to going for the close. In this video, Chris explains what confidence really … Read More
Sales Success: Do You Know Your Competition?
You already know that you are not going to win the sale every time. You can, however, do everything you can to give yourself the best odds of winning the business. This includes identifying your competition. If you don’t know who you are going up against, you have no way of figuring out how to position yourself properly against them. … Read More
Why You Should Keep an Objection-Handling Diary
By Jackie Cumo, Sales Consultant Keeping a log of the most frequent client and prospect objections you hear will help you have great responses at the ready. If you’re like me, you sometimes find yourself coming up with the best responses to an objection after you’ve already left the meeting. I’ve often found myself in the parking lot or on … Read More