Why Every Sales Team Needs a Playbook: Scoring Consistent Touchdowns and Wins

benefits of a sales playbook

In football, every great team has a playbook. It’s a strategic guide that maps out how they’ll score touchdowns and win games. Without it, teams would be lost, running around the field with no clear direction. The same is true in sales. A sales playbook serves as your team’s game plan, ensuring everyone is on the same page, working together … Read More

The Six Questions You Need To Ask Yourself This Month

Did You Know?

December is a great time to reflect on your past year and plan for success in the year ahead. At BDU, we take a “triage approach” to business development. This process helps individuals and companies determine the three areas that, if approved upon, will have the biggest impact on performance. Here are six questions to ask yourself to help you find your “triage … Read More